Blog Archives

Aug 28

This Is History | SILVER CLIO AWARD WINNER | History Channel | 2C Creative

By Jim McNulty | Comments Off on This Is History | SILVER CLIO AWARD WINNER | History Channel | 2C Creative

CREDITS Network: History Krista Liney: SVP/Managing Creative Director Agency: 2C Chief Creative Officer: Chris Sloan Creative/Live-Action Director: Brian Eloe Editor: Jeff Morelli Editor: Jesus Martinez Design Director: Luis Martinez Animator: Dmitri Zavyazkin Designer/Animator: Andy Fernandez Senior Director of Operations: Nikki Coloma Contributors Writer/Producer: Jim McNulty Audio Mixer: Cesar Haliwa

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May 10

Through the Wormhole “Meaning of Life” | Science

By Jim McNulty | Comments Off on Through the Wormhole “Meaning of Life” | Science

Had the priviledge to interview the incomparable Morgan Freeman in advance of the final season of Science’s groundbreaking series, “Through the Wormhole.” I wrote and produced these interview spots, with post provided by Science Channel’s Gary Smith (edit), Joe Powers and Nate DeLucca (audio mixes).

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Apr 29

2016 PromaxBDA Winner | Are We Alone | Science Channel

By Jim McNulty | Comments Off on 2016 PromaxBDA Winner | Are We Alone | Science Channel

One of the great things about freelance work is that you get to collaborate with really talented people! Würdsmith’s two-way business model allows us to partner directly with network clients as well as agencies and production companies as a contributor.  2C Creative brought in Würdsmith Creative’s Jim McNulty as a regular contributor starting in late 2014.  During

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Apr 28

Post Your Proof | Destination America

By Jim McNulty | Comments Off on Post Your Proof | Destination America

Working directly with Destination America’s Creative Director Chris Grant, and editor Gary Basilico, Würdsmith Creative’s Jim McNulty wrote and produced this fun (but spooky) call-to-action spot, asking viewers to send in videos of unexplained encounters.  We exclusively used show clips from the network’s paranormal programming, and all graphics and effects were done in-suite using DA’s

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Mar 2

Jim McNulty Demo Reel

By Jim McNulty | Comments Off on Jim McNulty Demo Reel

Demo reel for Jim McNulty, including new work with Würdsmith Creative, as well as projects from his time on staff at TLC and HGTV. Some collaborations include work with the talented teams at mOcean, State Line Films, Cerebral Lounge, Clean Cuts Music, DC Collective, 2C, and the internal teams at TLC, Discovery Creative and HGTV.

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Mar 1

Grab Life by the Globe | Discovery Channel

By Jim McNulty | Comments Off on Grab Life by the Globe | Discovery Channel

Discovery’s VP of Branded Entertainment, Jennifer “Jen Pen” Pennybacker brought in Würdsmith Creative to create six taggable brand spots that focused on the network’s six brand pillars.  We culled through hours and hours of show footage, brand interviews and b-roll to create a narrative and story arc that worked for each of the six pillars, allowing

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Jan 31

Bones Weekend Syndication | 20th Television

By Jim McNulty | Comments Off on Bones Weekend Syndication | 20th Television

November 2015 Sweeps image spot for Bones Weekend Syndication that Wurdsmith Creative’s Jim McNulty wrote and produced (freelance) with 2C Creative + Content for 20th Television. Post and graphics by 2C.

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Jan 15

Alaska The Last Frontier | Discovery | Bridgestone

By Jim McNulty | Comments Off on Alaska The Last Frontier | Discovery | Bridgestone

Custom vignette for Discovery Channel & Bridgestone. Written and produced by Würdsmith Creative. Post production by Fogomotion.

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May 10

Through the Wormhole “Intelligence”| Science

By Jim McNulty | Comments Off on Through the Wormhole “Intelligence”| Science

Had the priviledge to interview the incomparable Morgan Freeman in advance of the final season of Science’s groundbreaking series, “Through the Wormhole.” I wrote and produced these interview spots, with post provided by Science Channel’s Gary Smith (edit), Joe Powers and Nate DeLucca (audio mixes).

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May 10

Through the Wormhole “Proof” Science

By Jim McNulty | Comments Off on Through the Wormhole “Proof” Science

Had the priviledge to interview the incomparable Morgan Freeman in advance of the final season of Science’s groundbreaking series, “Through the Wormhole.” I wrote and produced these interview spots, with post provided by Science Channel’s Gary Smith (edit), Joe Powers and Nate DeLucca (audio mixes).

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